We originally wrote an article called “Why we love WordPress” back in 2012.

A lot has changed since then.

WordPress has grown a lot, website technology has changed, and the way we build websites now is very different from how we did things 14 years ago.

But one thing hasn’t changed.

We still love WordPress.

It’s still our top choice for most of the larger business websites we create.

So, why WordPress?

You can update your own website

One of the original reasons we started using WordPress was simple: it gave our clients control over their own content.

That’s still important today.

Need to change some text, add a new team member, publish an article, update a service, or add some photos?

You can log in and do it yourself without knowing how to code.

We also customise the WordPress backend around each website, so clients don’t have to navigate through loads of options they’ll never use. Where possible, we make updating the website easy and straightforward.

It can grow with your business

WordPress works well for both simple business websites and much larger websites with hundreds of pages.

You can start with what you need today and add more later.

New services, locations, team members, case studies, landing pages, news sections, forms, or even an online shop can all be added as your business grows.

That flexibility is one of the main reasons we use WordPress for businesses that need a website with room to grow.

There’s a huge ecosystem behind it

WordPress is open-source, and there’s a huge community of developers supporting it.

That means you’re not locked into one web developer or one company.

If Good Websites gets hit by a tsunami tomorrow, another experienced WordPress developer can take over your website.

Hopefully, that won’t be necessary.

There are also many plugins you can use to add extra features. The key isn’t to install as many as possible, but to pick reliable ones, keep them updated, and only use them when they really help.

It’s great for search engines

WordPress gives us a solid foundation for search engine optimisation.

We can set up clean page structures, clear URLs, page titles, meta descriptions, image info, redirects, and other details that help search engines understand your website.

Of course, simply building a website in WordPress won’t magically put you at the top of Google.

You still need good content, a solid website structure, strong performance, authority, and ongoing work.

But WordPress gives you the tools to do the job properly.

Content management is still one of its biggest strengths

WordPress began as a blogging platform, and it’s still great at managing content.

Pages, articles, categories, images, authors, scheduled posts, drafts, previews, and revisions are all built into the system.

For businesses that often add projects, news, resources, services, or other content, this makes it much easier to manage a growing website.

We can build around the business

This is actually one of our favourite things about WordPress.

We don’t want clients to have to understand how their website is built just to update it.

If a business often adds new team members, we can set up a simple Team section in the backend. You just add the person’s name, position, photo, and details, and WordPress handles the rest.

We use the same approach for projects, locations, products, testimonials, events, services, or almost any other type of content.

The website is designed to fit how your business actually works.

You still need to look after it

But WordPress needs ongoing maintenance.

WordPress software, plugins, and other parts are updated regularly with security fixes, improvements, and new features.

Those updates need to be managed properly.

That’s why we keep looking after WordPress websites instead of just building them and moving on. Regular updates help keep everything secure, compatible, and running smoothly.

So, why do we still use WordPress?

Because after all these years, it still gives us the right mix of flexibility, control, and ease of use.

Clients can manage their own content. We can customise the website to fit how their business works. And the website has plenty of room to grow as the business grows.

WordPress has changed a lot since we wrote our original article in 2012.

So have we.

But it’s still our favourite tool for building good websites.